🐛 Process, a test in patience.
I love prototyping. A prototype can, and should be introduced at any part of a process. When they say a prototype is worth a 1,000 meetings, they aren't kidding. I've never walked out of a room without next steps after talking through a prototype.
When I get asked, "What's your process?," I respond with: "What are you trying accomplish?." It's a simple question that allows a team to discuss an idea or context and build towards a shared understanding. Every question demands a slightly tailored process to find it's appropriate solution. It's nothing new, just old fashioned curiostity and the willingness to get out and talk to other people. I believe when the end customer is served first, the rest of the business puzzle pieces fall together.
Below is a chart and concept I borrowed from Roger Martin. To me, any problem can first be put into one of three buckets: Mystery, Heuristic, and Algorithm. From there, a process can be drawn up and executed.